CEdMA Blog

Connecting Customer Success with Customer Education

Posted by Sarah Sedgman on 8/21/2023

When it comes to most software solutions, customers have numerous options and switching between solution providers has become easier and more cost-effective. To secure customer loyalty it is crucial that customers feel that they are deriving value from the software and in fact, can’t live without it.

Read More

Topics: customer success, customer education

How to Choose a Generative AI Tool for Customer Education

Posted by Sarah Sedgman on 7/7/2023

Generative AI, such at ChatGPT, is a hot topic these days. The technology is revolutionizing the automation and creation of content, as well as tailoring outputs and interactions based on individual preferences and historical data.

Read More

How AI is Growing in the Learning Industry and Creating Opportunity

Posted by Sarah Sedgman on 1/27/2022


Read More

Topics: executive, customer success, customer education


Posted by Milind Gurjar on 12/13/2021

If you are a leader in Education Services at a Technology company, answer this question – do your sponsors and stakeholders value Education Services? I often talk to technology training leaders. A pet peeve for a vast majority of them is their inability to get executive attention, funding and buy-in for their services. The few exceptions are leaders who work for SaaS companies or enlightened leaders. My own experience inside industry-leading hardware and software companies was similar. I invested more time and effort in selling the value of Education Services to internal stakeholders than selling the services to customers!

Read More

Topics: executive, customer success, customer education

Call For Submissions: CEdMA 2022 Innovation Award

Posted by Maggie Leon on 12/1/2021
We are pleased to announce that submissions for
the 2022 CEdMA Innovation Award are now open!


Read More

Welcome to the CEdMA Blog

Our blog is built to explore new insights of software training. We invite you to comment, ask questions, and engage with us. 


Subscribe to Email Updates

Recent Posts