CEdMA Blog

Donna Weber

create customers for life for B2B software companies. The renewal happens in the first 90 days with scalable onboarding, enablement, and education programs. I have a proven track record for creating customer facing programs and organizations from scratch that increase customer satisfaction, product usage, and net retention. I work with high-tech startups to well-established large companies, and I possess a finely tuned ability to listen carefully, understand the issues, and provide strategic solutions. Donna has been a CEdMA member for over 12 years and is currently on the CEdMA Board, serving as Marketing Trustee. ​
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Recent Posts

Call For Submissions: CEdMA 2019 Innovation Award

Posted by Donna Weber on 7/24/2019
We are pleased to announce that submissions for
the 2019 CEdMA Innovation Award are now open!

 

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It’s A Jungle Out There - Of Content That Is (Part 2)

Posted by Donna Weber on 6/18/2019


If you build it they won’t come.

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The 80/20 Rule of Customer Education

Posted by Donna Weber on 3/12/2019

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What's Happening in 2019? Leaders share Customer Education Trends & Predictions

Posted by Donna Weber on 2/6/2019

Are you wondering where our industry is headed?

We reached out to the leaders of CEdMA to find out what's in store for you and your teams this year.  Below are Customer Education trends, best practices, and predictions for 2019, direct from the CEdMA Executive Council and Board . 

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Call For Nominations: CEdMA 2019 Impact Award

Posted by Donna Weber on 10/17/2018
We are pleased to announce submissions for the 2019 CEdMA Impact Award are now open!

 

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A Foolproof Way to Close Deals Faster

Posted by Donna Weber on 6/11/2018

Does your company provide a free product trial? Most likely your answer is yes. Free product trials are pretty standard these days. Do you also include free training offerings in the trial? Adding free training during the sales cycle generates highly qualified leads, shortens the sales cycles, and scales valuable sales resources. 

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Topics: sales, customer success

Call For Submissions: CEdMA 2018 Innovation Award 

Posted by Donna Weber on 4/18/2018
We are pleased to announce that submissions for
the 2018 CEdMA Innovation Award are now open!

 

Read More

Learning Disrupted: The Impact of Micro-learning on Education Services, December 12

Posted by Donna Weber on 11/29/2017

Don't Miss a Melissa Majors share an encore of her hit session from the Fall conference.

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Training in an Agile World

Posted by Donna Weber on 11/14/2017

 

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Call For Nominations: CEdMA 2018 Impact Award

Posted by Donna Weber on 10/4/2017
We are pleased to announce that submissions for the 2018 CEdMA Impact Award are now open!

 

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Welcome to the CEdMA Blog

Our blog is built to explore new insights of software training. We invite you to comment, ask questions, and engage with us. 

 

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