Customer success (CS) and customer experience (CX) are big buzz words today. According to the American Marketing Association, the majority of companies say improving the customer experience is one of their top priorities. This has led to an explosion of CS and CX teams. How does customer education (CE) fit into the new landscape? Can CE increase CX by itself or does it need to align with CS teams to have a greater impact?
Julia Borgini
Julia Borgini is a self-proclaimed Geek, technical copywriter, and content marketer who specializes in B2B technology & SaaS. Her writing helps her clients generate leads, reduce monthly churn, and engage more deeply with people. Julia's written for TechTarget, ThatWhitePaperGuy, CGI , ServiceRocket, and more. Connect with her through her newsletter at https://spacebarpress.com/newsletter/, or online @juliaborgini.
Recent Posts
Three Ways Customer Education and Customer Success Can Work Together
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Julia Borgini on 11/14/2018
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Topics: customer success
Digital badges are fast becoming the benchmark for online learning. As they've grown in popularity and use, learning designers have had to adapt to badges as well, incorporating them into their overall course designs. But just how are digital badges affecting learning design?
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