2022 At The Holiday Inn Nashville, TN, Nov 8-9

Time (CST)

Centennial Ballroom A

Centennial Ballroom B

7:00-8:30

Breakfast

8:30-8:55

Welcome and Introduction, Milind Gurjar, President CEdMA recording

9:00-10:15

Keynote: The Evolution From Product Training to Customer Education recording
In this keynote address, Dave Derington and Debbie Smith will discuss what the strategic change is and how it is shifting the focus and the metrics.
Dave Derington, Service Rocket
Debbie Smith, Checkr

10:30-11:25

Onboarding 2.0 recording
Are you building a customer onboarding program, or overhauling your current program? Hear one SaaS company’s lessons learned.
Sandra Neal, ACS Technologies

The 8 Fundamentals of a Great Customer Education Program recording
Learn how to drive the impact of your customer education program by mastering 8 critical components: Advocacy, Discovery, Profitability, Engagement, Capacity, Measurement, Technology, and Team.
Daniel Quick, Thought Industries

11:30-12:25

Lunch

12:30-1:25

The Covid-19 Recovery recording
How did we cope? What changed? What’s growing again? What’s not? What 48 members reported along with their observations.
Mike Dowsey, CEdMA Europe

Micro-credentials: A Solution for the Rapidly Changing Nature of Work recording
Now more than ever, businesses need a scalable and cost-effective solution to upskill and reskill employees, boost employee engagement, and promote lifelong learning. Many companies are finding micro-credentials to be the answer.
Leslie Thomas, Kryterion

1:30-2:25

The Future of Education (Panel Discussion) recording
The panel of education leaders will explore common education industry trends.
Bonnie Willoughby, Siemens EDA (chair)
Debbie Smith, Checkr
Sarah Sedgman, LearnExperts
Kristine Kukich, Thought Industries
Patty Crowell, Cohesity

So, we built a training program - 5 key lessons from our first 5 years recording
From inauspicious beginnings in 2017, CENGN has built its training and certification practice from an ad hoc exercise in local knowledge sharing to a structured program with a regional presence that has managed to thrive even through COVID.
Peter Heath, CENGN

2:30-3:25

Education and Certification through an IT lens recording
Christine will share some observations and facilitate a discussion about how we think about the future of education in a SaaS world.
Christine Souza, Member in Transition

Scaling Customer Education - Innovation and Partnerships recording

Hear how Rockwell partnered with NIIT to scale its customer training business, bringing digital content to customers and bolstering business growth.

Albina Ortiz, Rockwell Automation

3:30-4:30

So, you think you know all about Customer Education – Let’s find out! recording
The presenters will test the expertise of members of the audience by peppering them with the spiciest of questions on customer education today. Winners or losers may both be required to eat even spicier chicken wings!
Ryan Dillon, Thought Industries, Tyler Foster, Thought Industries

5:00-6:30

Happy Hour Sponsored by Thought Industries

7:00+

DINNER

Time (CST)

Centennial Ballroom A

Centennial Ballroom B

7:00-8:30

Breakfast

8:30-8:55

Sponsor presentations

9:00-10:15

Keynote: Is your sales & pricing strategy in line with the market – Benchmark with CEdMA Pricing and Discounting Survey 2022 recording
This biennial flagship survey (the other is Business Metrics) was completed in September 2022 by more than 50 members.
Dirk Braune, BMC Software

10:30-11:25

Develop Content by Leveraging Knowledge Centered Services (KCS) Methodologies recording
This session gives a brief introduction to KCS philosophies and explore how they can be applied to create highly leveraged learning content.

Miki Ishikawa, OpenText

Learn from Legos - Modular Design for Personalization at Scale recording

At DISCO University, we strive to personalize every learners’ journey to make education engaging, effective, and efficient. Learn from our experiences, develop your approach to modular design, and plan to apply it in your own work.

Greg Russell, DISCO

11:30-12:25

Lunch

12:30-1:25

Learning Together While Apart - Cohort-based Program Excellence recording
Learn how to combine the community benefits of cohort-based learning with automation and technology to deliver performance-based, scalable programs that learners love.

Shellie Grieve, ServiceNow
Tim Chudy, Intrepid by VitalSource

Scaling and securing your certifications programs with confidence recording

Using AI on the edge to make learning validation and certification more accessible and affordable - a driver’s knowledge testing case study.

Rahul Siddharth, Verificient Technologies

Rajnish Kumar, Verificient Technologies

1:30-2:25

What are your best practices in Education Services? (Workshop) recording
Let’s tackle the top challenges in Education Services. Through a series of interactive exercises, we will work to capture solutions to ensure participants leave with practical ideas and applications they can implement.

Haley Heter, Cohesity
Patty Crowell, Cohesity

Expert Playbook on Launching and Scaling Certification Program recording

Gain insider insight into building and scaling certification programs that have worked at small to large companies including Oracle, Salesforce, VMWare, and Automation Anywhere under Sundar's leadership.

Sundar Nagarathnam, Industry Expert
Sanjoe Jose, Chief Executive Officer, Talview

2:30-3:25

Artificial Intelligence + Learning Development and Delivery = EEK? (panel) recording
This session aims to de-mystify how AI in learning are working together and how you can get started to identify what pain points you have and how to find the right solution.
Sarah Sedgman, LearnExperts (chair)
Patty McGray, Esri

Cynthia Stegall, Software AG
Dirk Braune, BMC Software

12 Tips to Developing Experts in 12 Weeks recording
How do you become an expert? Conventional wisdom about expertise is that is takes time. What do you do when you are short on time and big on a need for experts? How do you develop expertise in a compressed timeframe? How do you scale that globally? Find out here.

Heather Appell, ServiceNow

3:30-4:30

Keynote: The Playbook for a Successful Community recording
In this actionable session you’ll learn the ingredients for launching and growing a thriving community that drives success both for your customers and your organization.

Heather Foeh, 6sense

4:30-5:00

Closing Remarks

Date

Company

01/10/23

Skyline-ATS

01/11/23

CloudShare

01/17/23

Training Orchestra

01/18/23

BenchPrep

LearnExperts

01/24/23

Skilljar

01/25/22

Questionmark

Surpass

02/01/23

Caveon

Gilmore Global

02/03/23

ReadyTech